Snapshot: Automotive Industry

Welcome to the next edition of our Snapshot Report prepared in close cooperation with the LHBS Inspiration-Hub.

In this report, we would like to share inspirational collection of cases regarding the automotive industry looked upon from three perspectives:

  • EXPERIENCE -  exploration and showcasing of signs of consumer experiences (both online & offline) one can get during purchase occasions, indoor or outdoor events as well as through online or offline installations
  • COMMUNICATION - signs and cases straight from the advertising industry as well as examples of content marketing together with inspiring initiatives of how to boost loyalty and maintain great relationship with consumers
  • BUSINESS INNOVATION - new products as well as services created by companies often as extensions to their existing ones and new business ventures that open new possibilities on the market.