Today, having quick access to insights is a top priority for every innovation department in any industry.
Most innovation departments already have a system in place to craft, test and implement innovative ideas. But where do those ideas come from?
LHBS conducted a study on how companies collect, save and share valuable insights among team members.
This global study, held in November 2015, was based on a survey distributed to 100 participants, both clients and service providers, including agencies and consultancies.
The results are presented in this report.