“”

Case Study: Pokémon Go

Welcome to the next edition of our Case Study Report. This time, we look closer into the phenomenon of Pokémon Go.

This report seeks to identify the variety of factors that go into Pokémon Go’s massive success. Understanding the logics behind this global phenomenon is key to determining whether or not this success can be replicated, and if so, at what opportunity cost.

Be the
first to
know

Join our newsletter

By signing up, you will receive emails from LHBS with reports, industry insights and tools from time to time.