Beauty & Tech

In this edition of our Snapshot we will demonstrate how technological innovations both shape the beauty industry and individualize and increase the effectiveness of beauty items.

The report is divided into four parts:

  • Digital Beauty – Digitalization is changing customer journeys and stimulating “try & buy” experiences.
  • Tech Boosters – Technology is increasingly used to boost the performance and effectiveness of existing products.
  • Beauty Wearables – Smart items offer individuality by measuring bio data and giving customized recommendations.
  • Ingestible Beauty – Research is working on ingestible products that make keeping up with beauty routines easier and faster.

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