How to win customers in the new economic reality
Start taking actions now
Business will have to deal with many issues such as new complications with supply chain management, disrupted ways of working and a workforce with a whole new list of professional and personal challenges. Businesses also need to start thinking about surviving and potentially thriving when the dust settles from current restrictions that have had an immediate and devastating impact on business. They have to do this now in order to mitigate risks and minimize potentially negative outcomes after the lock down.
In this report, we look at three recommended priorities we believe that business needs to focus on to generate and execute ideas that will become vital to keeping a customer base and potentially growing it.
The three recommended priorities
- Value Perception — Rethink how customer will
perceive value for money.
- Relevant Information And Inlfuence — Reconsider the most relevant sources of information and influence.
- Expectations From Relationships — Redefine customer relationships.